Is Your Website Costing You Customers?
Use our 30-point audit checklist to uncover hidden issues affecting your site's performance, security, and conversions
Your 30-Point Website Audit
Check off items as you review your site. Most businesses score between 15-25 on their first audit.
Performance & Speed
Critical factors affecting user experience and SEO rankings
Homepage loads in under 3 seconds
53% of mobile users abandon sites that take over 3 seconds to load
Images are optimized and compressed
Large images are the #1 cause of slow websites
Browser caching is enabled
Makes return visits significantly faster
JavaScript and CSS files are minified
Reduces file sizes by removing unnecessary characters
Content Delivery Network (CDN) is used
Serves your site from servers closer to your visitors
Security & Trust
Essential for protecting your business and building customer confidence
SSL certificate installed (HTTPS)
Google marks non-secure sites and penalizes rankings
Contact forms have spam protection
Prevents bot submissions and maintains inbox sanity
Regular backups are configured
Your insurance policy against data loss or hacking
Software and plugins are up to date
Outdated software is the #1 security vulnerability
Privacy policy and terms are present
Legal requirements in many jurisdictions
Mobile Experience
Over 60% of web traffic comes from mobile devices
Site is fully responsive on all devices
Content adapts seamlessly to different screen sizes
Touch targets are at least 48px
Buttons and links are easy to tap with a finger
Text is readable without zooming
Font size is at least 16px on mobile
Mobile menu is easy to use
Navigation is accessible and intuitive on small screens
Forms are mobile-optimized
Input fields are properly sized and keyboard-friendly
SEO Fundamentals
Help search engines understand and rank your site
Each page has a unique title tag
The most important on-page SEO element
Meta descriptions are compelling
Your search result "ad copy" - make it count
URL structure is clean and descriptive
example.com/services not example.com/page?id=123
XML sitemap exists and is submitted
Helps search engines find all your pages
Google Analytics or similar installed
Can't improve what you don't measure
Content & Engagement
Keep visitors on your site and encourage action
Clear calls-to-action on every page
Tell visitors exactly what you want them to do next
Contact information is easy to find
Phone, email, and address visible within 2 clicks
Content is up-to-date
No outdated prices, old events, or stale information
Social proof is displayed
Testimonials, reviews, or case studies build trust
404 errors are handled gracefully
Custom 404 page helps lost visitors find their way
Advanced Optimization
Take your website to the next level
Schema markup implemented
Helps search engines understand your content better
Core Web Vitals pass
Google's key metrics for user experience
Accessibility standards met
Site is usable by people with disabilities
A/B testing implemented
Data-driven improvements to conversion rates
Progressive Web App features
Offline functionality and app-like experience
Your Score: 0/30 - Now What?
Most agencies struggle with the same technical issues. Let me help you fix them.
Option 1: Get Free Advice
I'll review your results and send you specific tips for your situation
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